Social Networks for Medical Professionals

Skipta is the leading social network of online medical communities for verified HCPs to collaborate, consult, and communicate in a private and secure platform.

Relevant Content

Your ads appear in trusted medical communities, surrounded by relevant news, discussions, and updates for HCPs.

Peer to Peer Collaboration

HCPs connect and collaborate in a trusted clinical community. They share insights and discuss conditions with peers. Our communities encourage open, professional dialogue.

Unparalleled Engagement

Showcase your brand content on a dedicated Skipta page. Reach HCPs across 50+ medical communities. Engage specialists in cardiology, oncology, neurology, and more.

Ready to Reach Key Verified Prescribers
with Real Impact?

How to leverage Skipta’s marketing solutions to reach HCPs and drive script lift

If you’re looking to strengthen your HCP marketing strategy, you’re in the right place. More than 1 million verified HCPs are connecting and collaborating within Skipta’s 50+ online medical communities. Here, we’ll walk you through six steps to reach the right prescribers with the right message at the right time—using Skipta’s cutting-edge suite of marketing solutions.

Step 1: Find your target HCPs

  • Cast a broad net with brand messaging within one or more specialty micro-communities organized by disease state and therapeutic area.
  • Or use NorstellaLinQ real-world data to identify prescribers using EMR, lab, claims and other sources to target HCPs by tumor stage, genetic profile, tests ordered or other criteria.

Step 2: Integrate brand content into community feeds

  • Use InStream Posts to integrate your curated brand content natively into the community feeds.
  • Invite deeper HCP engagement with Showcase, which allows you to integrate your brand’s website directly into a Skipta community
  • Send a Skoop Email about your brand from a trusted Skipta HCP community to verified HCPs.
  • Display customized Brand Videos within the platform.

Step 3: Leverage Key Opinion Leaders to promote brand messaging

Step 4: Display your digital content in ways that truly resonate

  • Place your brand banners alongside relevant clinical content in communities, or include them in Skipta’s weekly email newsletter to HCP members.
  • Engage key medical specialists with brand messaging and banner ads that are aligned with major Conference Coverage year-round.
  • Offer a Compete Quiz that gamifies brand content to spark competitive spirit, educate prescribers, and capture insights.

Step 5: Launch a disease micro-community

  • Build out a Disease Micro-Community with premier editorial content and tools to maximize message impact.
  • Add on a Showcase to highlight your brand site, with Skoop Emails that deliver timely reminders without disrupting the HCP experience.
  • Create a condition-specific hub with news, updates and discussions around your key indication.

Step 6: Refine your reach with omnichannel strategies

  • Make sure your messages land at the right time with trigger alerts.
  • Choose real-world data triggers like lab authorizations, integrate your own trigger files with a message map, or use Skipta data for a pre-determined journey by tactic and target segment.
  • Tailor messaging at the NPI level with templates already approved by MLR.
  • Adjust messaging based on HCP engagement.
Level up your HCP engagement
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Precision-Target Your Key HCPs at Scale

With access to more than 50 online specialty medical communities, and robust data to guide you, you’ll get your campaigns in front of the right HCP audience, at the right time, with the right message.

With more than 50 specialty medical communities to choose from—including Cardiologist Connect, Urology Nation, and Clinical Oncology Forum—your ads will be front and center for the HCPs who matter most. Plus, by leveraging our comprehensive data lake to further segment your audience and refine your messaging, you’ll know you’re getting in front of the right audience, at the right time, with the right message.

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Connect and Convince

One of our Skipta experts and VP of Sales, Liz Sloan, was able to sit down with our partners at Reuters Pharma USA 2026 and discuss the future of HCP engagement and brand content innovation, as well as what exciting innovations Skipta is bringing to the industry via our platform that puts brand teams in the best position for prescribers to lean into using their therapies.

What our members are saying:

“I like using Neurologist Connect as a social media platform to share knowledge with clinicians and stay to up to date. It’s helpful to have journal articles curated based on my specialty and subspecialty.”

The mini-quizzes are also a fun way to reinforce knowledge of conditions that I don’t treat regularly.

Dr. Huma Sheikh, MD

Neurologist, Headache Specialist

“Moving from a large academic hospital setting to a smaller community practice reduced the constant access to colleagues in multiple specialties with whom to exchange ideas and case scenarios.”

Skipta’s secure platform dedicated to providers allows these professional interchanges to get questions answered without having to page or call someone. I’ve been a Cardiologist Connect member for a few years and it’s been a great experience.

Dr. Lynn Cronin, MD

Cardiologist, Holland, MI

“I enjoy the discussions on MedOptic Connect. It’s a great platform on which ophthalmologists can share their experience on diagnosis, treatment, and management of various conditions.”

There are also recent peer-reviewed journal articles on the site to help us stay up to date and promote discussion among eye care providers. The question-and-answer section is a friendly environment to discuss emerging ophthalmologic treatments.

Dr. Michael Klufas, MD

Ophthalmologist, Vitreoretinal Specialist

“My experience with using Skipta’s Doctor Unite platform has been excellent. The website has research studies on various topics which keeps me up to date with my medical knowledge.

They also frequently send out relevant study invitations that are interesting and allows discussion with my peers.”

Dr. Amy Gonzales, MD

Family Practice, Largo, FL

“Our engagements on Surgeon Nation resulted in new patient case activations in fewer days than any other surgeon learning channel in the marketing mix for our flagship brand.

Skipta’s Surgeon Nation is a unique, valuable audience for our team.”

Marketing Director

U.S. biotech company

Our Resources

Want to boost brand awareness? lead generation? engagement with HCPs? brand loyalty?

We offer complete, targeted solutions for pharma and healthcare marketers. 

Contact us about marketing opportunities for your brand’s target HCP audience.

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Connect with our team of experts to discover how we help boost your engagement with the right HCPs at the right moment.